Business Management Program
Subjects on offer
Subject descriptions
MBM9370 Management Theory and Practice
This unit addresses the nature of managerial work, classical and emergent management perspectives, and the changing environment of management. It also considers the theory and practice in the context of planning, organising, leading, controlling, communicating and decision making. As well as environmental agendas for change and learning organisations.
Back to the top ▲MBM9850 Human Resource Management
Introduction to the field of human resource management. Topics include the strategic role of human resource management, the contribution of HRM to competitive advantage, job design, staffing, performance management, strategic compensation and reward systems, developing employee capabilities and assessment of HRM strategies and practices.
Back to the top ▲MBM9371 Strategic Management
This unit provides an introduction to the recent literature of strategic management. Issues include strategy and the industry environment; issues related to strategy formulation, implementation and evaluation, business, corporate and functional level strategy; strategic management models and tools for gathering and interpreting key organisational and environmental data to propose and justify alternative courses of strategic action, assessing applicability of strategic management concepts to the services and the public and not-for-profit sector.
Back to the top ▲MBM5810 Cultural Values and Management Practices
This unit focuses on specific environmental cultural dimensions that distinguish organisations operating in different countries and the basis for indigenous management practices. Attention will focus on understanding work culture from the 'inside' view of the indigenous management practices rather than an 'outside' view of using western concepts to analyse indigenous management practices. Sections in the unit will be country specific and each country's work values will be studied using a common framework of how organisational effectiveness is affected by a country's external environment, micro and macro level of organization and indigenous work culture.
Back to the top ▲MBM5820 Management Development for Global Business
The world of business is constantly being shaped and reshaped by social, economic and technological forces. Because of the interdependent nature of these influences, the conduct of business in one part of the globe can have profound consequences for individuals and communities in other locations worldwide. This unit seeks to develop a distinctive account of global business practices in the context of the environment in which they occur. Using an analytical framework, the subject matter will examine global business practices, especially those operating across borders. The implication of global business practices for management development will be discussed.
Back to the top ▲MBM5461 Contemporary Issues in Globalisation
Students examine globalisation and assess its implications for the governance of the business enterprise, nation states, and relations between business and government.
Back to the top ▲MBM5770 Business and Government
Students are introduced to the complex relationships between business and government in the local, regional (State), national and international spheres, e.g. regulation of corporations and other business entities; national competition policy; other statutory provisions; government business enterprises, privatisation and the regulation of industry sectors; industry policy; political decisions affecting contractual and other matters; business input to policy; informal relationships. It examines various approaches to the issues of ethics, accountability and probity including reconciling transparency and 'commercial in confidence'.
Back to the top ▲X3401 Foundations of Marketing
Marketing activities undertaken by business and non-business organisations; value exchange concepts and processes; the marketing concept from a strategic and applied perspective; development of corporate and marketing strategic plans; analysis of an organisation's SBUs, product strategies and product development; use of marketing decision making tools at both an applied and strategic level; distribution, pricing and communication mix strategies; services marketing, individual and organisational buyer behaviour, marketing research and market analysis; marketing management, implementation and control processes and procedures.
Back to the top ▲X3402 Theory and Process of Buyer Behaviour
This unit considers the what, why, where and how we as consumers and organisations, buy what we do. In examining buyer behavior we review a range of essential concepts from psychology, sociology, anthropology and economics that are relevant to the understanding of consumer and organisational buying behavior. The unit also uses the
value exchange framework along with models and concepts relevant to buying behavior from both individual and social perspectives. All of this is done as we develop an understanding of consumer and organisational decision
processes as well as how consumers and business respond to change, innovation and trends. On completion students will have developed considerable insight into their own buying behavior, the buying behavior of other consumers as well as that of organisations.
Back to the top ▲X3403 Marketing Research
This unit is relevant to all business students, whatever their discipline, and also to students in social and public policy. Topics include the nature and conceptualisation of marketing research problems; theory building and research design; secondary data methods; exploratory and conclusive research methods; measurement concepts; sampling and fieldwork; data analysis and report writing.
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